Entrepreneurs and leaders of young businesses typically focus their energies and resources on getting the product right and evangelising their business to those willing to listen. They often expect customers to come flocking to their door and are ill-equipped when this doesn’t happen.

Commercial success comes from achieving excellence in ‘key business processes’, none more so than Sales.

The presentation defines the fundamentals of selling and identifies, sector specific, key processes and methodologies. It also proposes ‘best practice’ solutions for solving some of the difficult aspects of identifying and winning those all important customers.

The presentation begins with a, scene setting, short spoof video of a sales presentation.  It is also highly interactive and presents ‘real world’ examples throughout.

Register here